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filler@godaddy.com
My work with KidZania has been particularly impactful. Blending the purpose of brands to learning and development via immersive experiences is my forte. This has helped me develop a deep understanding of how to collaborate effectively with various stakeholders while delivering seamless, integrated campaigns.
Here are a few examples:
Healthcare: Developing content for kids and families for brands like Texas Health Resources, Dettol, and Children's Hospital
Financial/Banking: Imparting financial literacy and simplifying banking and stock exchange. Clients include Chase Bank, L&T Mutual Funds, and Yes Bank.
CPG (Consumer Packaged Goods): Creating campaigns that drive brand loyalty and product awareness. Working with clients like Avocados from Mexico, Chobani, Ferrero, Kellogg's, Mondelez, Coca-Cola, Bic, etc.
Restaurants: Developing an interactive POS for brands such as Dunkin Donuts, Sbarro, Nutella
Aviation: One of our star activities was branded for Turkish Airlines and American Airlines
Media: Allowing kids to explore the glitz, glamour, and production via Viacom TV Studio and WFAA in Dallas
A yogurt innovation factory was created just for Chobani which replicates the working of their real factory. Kids get to create and take home, Chobani Flip - a yogurt snack.
KidZania, a thriving global brand, is an immersive metropolis designed exclusively for children aged 2-14, seamlessly blending education, entertainment, and inspiration. This interactive city, spanning an impressive 7,000 square meters, offers an array of over 100 captivating careers, allowing kids to engage in realistic role-play activities. Through this unparalleled experience, KidZania has gained recognition as a rapidly expanding hub for learning and amusement, catering to the curious minds of young explorers who can independently navigate its scaled indoor environment.
At Kidzania, we strive to ensure that every visitor has a seamless and enjoyable experience in our interactive city. We understand that exploring a new environment can be exciting and sometimes overwhelming, especially for our young visitors. That's why we created this instructional video to help prepare our audience for this adventure and make the most out of their time at KidZania.
In a collaboration between Texas Health Breeze, BIC and KidZania, a generous donation of school supplies was made to support the Boys & Girls Club of Collin County. This partnership aimed to provide valuable resources to benefit the educational needs of the children in the community. .
KidZania partnered with Chobani, the renowned yogurt brand, to provide a unique learning experience for children. In this engaging partnership, kids have the opportunity to immerse themselves in a factory setting and master the art of creating the perfect low-fat Greek yogurt snack. This interactive activity not only fosters creativity but also educates children about the importance of nutritious food choices. Through hands-on experience and the guidance of experts, kids will develop a deeper understanding of the yogurt production industry and gain practical skills in a fun-filled environment.
The Hair Spa activity at KidZania was a result of extensive market research and focus groups specifically conducted with our target audience, children. Through these valuable insights, we discovered a strong demand for a unique and engaging experience related to hair care. As a result, we introduced the Hair Spa, a highly popular activity exclusively designed for kids, and what sets it apart is that it was encouraged by kids themselves.
One of the signature experiences designed enables children to gain a comprehensive understanding of various professions within a hospital setting. This interactive experience provides opportunities to explore roles such as surgeons, MRI technicians, and more. By participating in this activity, children can develop a deeper appreciation for the diverse careers involved in healthcare
Sneak peak into the world of career opportunities with KidZania.
A walk down the memory lane for the facility in Mumbai, India.
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